Advertising/Branding

Oh the places Flu will go

Venturing into the World of Flu: This campaign aimed to motivate the general public to get vaccinated against the flu. Given the widespread focus on vaccines during the public health COVID vaccination campaign, we recognized the opportune moment to stress the significance of flu vaccinations during the autumn season. To personalize the flu, we capitalized the word, making it a proper noun, and depicted it visiting some of Aspen’s most familiar and high-traffic locations. We also left room for imagination, implying that the flu would continue its journey to new destinations, akin to an ongoing story or series, by having it share its thoughts on future stops in speech bubbles. This professionally executed campaign was titled ‘Venturing into the World of Flu’ and was developed for the brand: Pitkin County Public Health COVID Response and Recovery.

Oh the places flu will go, ad for flu vaccines
print advertising for fluenza
where next?
Oh the places flu will go, ad for flu vaccines. With a character in cartoon that is to resemble Flu.
cartoon figure of a flu virus
Oh the places flu will go, ad for flu vaccines. With a character in cartoon that is to resemble Flu.

Campaign titled ‘Oh the Places Flu will Go ‘ was published in United States in 2021 It was created for the brand: Pitkin County Public Health Response and Recovery by ad agency: Creative Wedeln Design Company, Copy Writing: Tracy Trulove, Trulove Communications, and Rachel Brenneman Manifest Manifest Communication, and Pitkin Public County Public Health.